Tag Archive | "seo"

seo

Google MayDay algorithm changing WTF03 Jun

We became quite accustomed to Google’s jumps from one algorithm changing to another. You may say that, WTF, Google is the master in his onw backyard. Yes, true, but internet it’s not quite a backyard and that intensely preached rich, memorable user experience that user is supposed to have might not increase as we or [...]
ppc

PPC Campaigns Tightly Related to SEO13 Apr

A deeper look into PPC advertising PPC is often known as search engine marketing, IMO the most powerful web marketing tool. In one of my previous posts I presented some figures related the advantages of paid search. I’ve noticed there are lots of users seeing PPC as being somewhat isolated of SEO, which am going [...]
seo

The 3 layers of SEO01 Apr

As I am working for a while as a SEO expert and PPC professional, I would like to share with you some basic facts that I learned in a live environment. You may search and find a lot of theory about SEO on the Web and you can even conduct your own successful SEO without [...]
seo

SEO Turns to SO15 Mar

SEO and major players Recently, a number of web market specialists came up with some puzzling assertion: SEO is dead! Let’s take a look behind the curtains and try to find out what lies behind their declarations. In one of my recent previous posts on this blog I said that SEO – the way we [...]
seo

SEO as a form of Web Marketing – Tips28 Feb

Search Engine Optimization is a part of web site marketing, aiming to achieve the best results from search engines. Optimizing for search helps to define the target and focus the web content as well as internal structures that provide maximum exposure for search engines. Nowadays, most people asking for SEO rush into what they think [...]
seo

SEO and Personalized Search14 Jan

What is Personalized Search Web search engines are the second most frequently used online computer application. Not long ago, most software applications did not contain a search module. Personalized search has been around for years. Expanding the people who get personalized results changes things some, but it’s not revolutionary. Personalized search has so far hidden [...]
seo

Strategy and theory on SEO08 Jan

Search engine optimization Search engine optimization is a long-term process that requires you to tune up your site and get the best way into the prime locations. We may say that search engine optimization is a huge process, but not every component of SEO might be necessary for every campaign. The most fruitful campaigns utilize [...]
seo

SEO Corner: Keywords and Customers06 Jan

What customers expect from you Customers are time sensitive. When they search for something on the internet, they want to be directed to the web page that is most relevant to their request, as quickly as possible. Online shoppers are more sophisticated today. You should assume that your prospects will evaluate three to four competitors [...]
ppc,seo

Effects of Listings in Paid versus Organic Search03 Jan

As you may noticed in my previous post, the organic search dominates the landscape – 85% of searchers click on natural results. The benefits of natural search are obvious and we will learn more about it during our next researches, this is why we will try to focus rather on paid search this time. It [...]
ppc,seo

SEO and paid listings03 Jan

The limits of SEO Site owners often regard SEO as a kind of magic method for promoting their sites. The main purpose of this  blog is to provide a step by step understanding of what SEO can do and what it can’t or under certain circumstances the damages bad SEO methods can produce. It is [...]
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